The birth of the Superhero
Our Big Blue Hero was just a twinkle in our eye a couple of years ago when our Creative scribbled down a few ideas to bring him to life. She passed this on to Katie and Aaron from Slurpy Studios design agency and between them we ended up with a cartoon and a man in a blue morph suit.
Breathing life in to the Superhero
The original storyboard scribbles for the video:
The real-life Superhero that followed made it on to the BBC News and also Catch Friday Media as we were praised for our brand identity:
To celebrate his fame, we brought in a costumier and gave our Superhero a serious makeover:
And here he is - say Hello!
Our real-life Superhero now makes an appearance at all our events and charity cheque handovers, but who is he?